World Cup 2022 Closer Promo


Our latest spot in a year long campaign for Telemundo launches our over arching campaign line “Lo es Todo” – It Is Everything – celebrating that for US Latinos, football is so much more than sport. It is community, history, family, identity, connection.

The commercial was produced by the Telemundo sports team over five days in Montevideo including filming at the legendary Estadio Centenario stadium the day before Uruguay themselves qualified for Qatar 2022.