Olympic Winter Games

Discovery Creative London

A social campaign for YouTube and Facebook to support Discovery’s aim to inspire young audiences’ interest in the Olympic Winter Games, airing on Eurosport.

In partnership with Discovery Creative London and Oscar-winning animation studio Passion Pictures we created a series of animated short films featuring two sisters with highly contrasting views - fact-fuelled sports fan Emma and disinterested Robyn – as they discuss the often baffling disciplines of the Olympic Winter Games.

Written by Red Bee’s Hannah Ford, the films were brought to life by Julian Frost, the animator behind the acclaimed Dumb Ways To Die, and voiced by top British comedians Morgana Robinson and Beattie Edmondson.