The World Invites You
Adventure holiday experts Exodus Travels asked us to build their global advertising campaign for 2017.
Shooting in Italy, Iceland and Sri Lanka, we produced a series of films highlighting the human element to an Exodus adventure, focusing on the award-winning local leaders who welcome you to their homelands. Each destination has three films, where the leaders introduce us to some of the cultural highlights, adventure activities and local people you can encounter, each offering their own insights into what makes their home a special place to visit.
The first set of films show some of the hidden gems in the Puglia region of Italy, including an olive farm and a local bike shop; the sorts of places you will only find with the local knowledge offered by the Exodus leaders.