Red Bee wins Grand prize at Clio Key Art Awards!
Last night we were awarded the Grand Clio Key Art Award in the Events/Experiential category for Television/Streaming for our global FOX Outcast Art campaign.
We created a series of murals painted by local artists in 12 cities across the world in one week which were revealed on a microsite where you could follow the progress live and unlock exclusive scenes.
Clio Key Art Awards has been running since 1972 and embraces all marketing for the Film, TV and Gaming industries. We are extremely proud to be one of only ten Grand Prix winners.
Celebrating 10 years of BBC One's brand identity
Ten years ago today, on 26 September 2006, a new BBC One identity was unveiled. Celebrating the channel’s role in bringing the nation together, it placed a unifying circle at the heart of the channel, promising that amazing things can happen when people come together. Some of those amazing things - like synchronised swimming hippos - have now shown off their skills for every day of the last 10 years. Here at Red Bee we are equally proud that it was a brand idea that has kept growing and changing, from the topical to the tactical, so we wanted to share a little montage of just some of those moments...
Red Bee launches Nissan #DoItForUs campaign with Twitter First View
Nissan has marked the official start of the Rio 2016 Olympics with a tongue in cheek campaign ostensibly intended to encourage Team GB and Paralympics GB athletes to help promote the Nissan Leaf.
The campaign launches with a 90” TVC roadblock on the eve of the Olympic Opening Ceremony across ITV, Channel 4, Channel 5, and Sky. The hero film will also feature as a Twitter First View film, appearing on the feeds of all Twitter users for 24 hours on the day before the start of the games. A three-minute full film and a 30-second trail will also run across Facebook, Twitter and YouTube.